About Us
Independent recruitment consultants in Cheltenham, Gloucestershire
About Us
We connect the right companies with the right candidates, for the perfect match, across many industries
At VARL, we specialise in connecting talent with opportunities across a range of industries, including education, telesales, and recruitment-to-recruitment. We pride ourselves on understanding the specific needs of both clients and candidates, ensuring a personalised and seamless recruitment process.
Our commitment doesn’t stop once a placement is made. We provide dedicated aftercare, supporting candidates through their transition and ensuring they feel confident and settled in their new roles. This care extends through their first week, offering reassurance and guidance as they embark on their professional journey with their new employer. We believe that fostering long-term success starts with building strong relationships from the very beginning.
Our Vision
Empowering people and companies by fostering meaningful, long-term career connections
Our Mission
Matching exceptional talent to employers, fostering growth and career success


Our Founder
Ann-Marie Williams
Ann-Marie, or Anni as she prefers, is a dynamic and outgoing individual who thrives on building strong, lasting relationships with everyone she meets. Her natural enthusiasm and friendly demeanour make her approachable and personable in all settings, enabling her to connect with others on a meaningful level. Anni is driven by a genuine passion for helping others and strives to create positive experiences wherever she goes.
As a dedicated professional, Anni is committed to delivering the best possible outcomes for both clients and candidates. She goes above and beyond to understand their unique needs and consistently provides tailored solutions that exceed expectations. Her outgoing nature and relentless drive for excellence make her a trusted and reliable partner in any professional setting, ensuring success and satisfaction for everyone she works with.
Why us
What you can expect from us
Quality
Everything we do centers on providing services of the highest level of quality. We won’t stop until you’re 100% satisfied – that’s a guarantee.
Fair Prices
Satisfying customers is our top priority. That’s why we believe in offering fair and transparent prices with no hidden fees or extra charges.
Efficiency
We pride ourselves on our efficient procedures and solutions, but we continually strive for improvement in order to deliver results more effectively.